One of the most frequent questions I receive as an SEO consultant is “what is the most important factor when trying to start a SEO campaign”. Many people have very different answers to this question but I feel the answer is quite simple. The answer to this question reminds me of the move “Field of Dreams” when Kevin Costner kept hearing the phrase “If you build it, they will come”. In the SEO world if you build quality, relevant, content the traffic and inbound links will come.
Basically this the maintenance man at the apartment building. He is in charge of any updates to the website or complete changes. He is also in charge of making sure the website stays up and accessible. This called uptime. He should act as the landlord and keep track of your rent! Make sure you Domain Name Registration doesn’t expire to avoid cancellation, etc.
You can use the keyword research tool to perform keyword research. There are many free keyword research tools on the internet including Keyword Discovery, Keyword Samurai, and Google keyword research tool. The Google keyword research tool allows you to easily find out the competition of each keyword.
Ever go on the internet, type in an address only to be told it was “under construction”? That’s the Hosting Server telling you “Yeah it’s here alright, but it ain’t ready to come down just yet.” Why do I say “come down”? Because that is actually what happens. The website comes out of the Hosting Server, and goes all the way back to your computer before you even get to see it. You never actually get to go into the Hosting Server. Unless you are a hacker of course, and that brings up the point of security. Make sure the apartment building you put your website in has a buzzer, guard, and steel gate, and not just an open door.
The search engine bots are more concerned with content and if they don’t find it they’ll leave. It’s the only way to achieve a higher place in the searches. Flash makes your website look good, so if you don’t want to avoid it completely, you should add some text and graphics to your page so that you can optimize it for the search engines. If you add more text, your site will do better.
A lot of seo sem girona companies ambitiously start spamming other websites in order to make the client’s website rank high in a short period of time. The result? Client’s website gets banned by Google for excessive black hat tactics.
If you had Google AdWords in mind, you should know that they don’t allow for affiliate links either. Having your own website is imperative to your success so you should be sure to get one today.
Remember that flashiness should be avoided, but if you do use images just make sure they have ALT tags. If you use the mistakes you just learned about, you’ll score higher in the ranks and you will never see yourself banished.